Client: Monster Munch (YCN)
Date: April 2010

The project was to make monster munch more appealing to students.The concept was hiding a childish side, therefore packets and posters are covered by a sticker, which can be peeled back to reveal the content underneath. The colour in the corner of the stickers on the packets corresponds to the monster for each flavour. Along with this there are fridge magnets that could be handed out as freebies at student events.